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Business Details
50+ Years
experience
Award-Winning Gunite Pool Builders in New England
At SSG Pools, we have redefined the gunite swimming pool construction process since 1975. As the largest pool builder in New England, we pride ourselves on handling every phase of construction in-house, ensuring unmatched quality and control. Our team of 210+ employees and 80 trucks serves residential and commercial clients across six states, delivering over 10,000 pools with a focus on innovation and durability. We maintain industry-leading standards through rigorous training and a commitment to structural integrity, earning recognition as the 14th best pool builder nationally.

Our transferable lifetime warranty on gunite shells underscores our confidence in our workmanship. With showrooms in Massachusetts and New Hampshire, we combine decades of experience with cutting-edge design to transform backyards into lasting oases.
Services
Residential Pool Construction Commercial Pool Renovation Pool Maintenance Shotcrete Services Pool Financing Pool Deck Installation Saltwater System Installation Pool Closing Services Warranty Repairs Design Consultation
Details
  • Year established: 1975
Highlights and features
  • We exclusively use in-house crews for all construction phases, ensuring quality control.
  • Our transferable lifetime warranty covers the gunite shell of every new pool.
  • Recognized as New England's #1 pool builder by Pool and Spa News.
  • Over 45 years of experience with 10,000+ completed pool projects.
  • We service all aspects of pool ownership, from design to maintenance.
What people say
Stunning results On-time delivery Professional crews Lifetime warranty Excellent communication
Services
Residential Pool Construction
We design and build custom gunite pools tailored to homeowners' needs. Our in-house teams handle excavation, plumbing, and finishing to ensure quality. Clients benefit from energy-efficient systems and durable materials that withstand New England's climate. Projects include saltwater options and integrated outdoor living spaces.
Commercial Pool Renovation
Our experts modernize commercial pools with structural repairs and aesthetic enhancements. Services include replacing filtration systems, resurfacing, and adding ADA-compliant features. We minimize downtime for businesses while extending the lifespan of aquatic facilities. Clients receive detailed project timelines and budget plans.
Pool Maintenance
We offer year-round maintenance programs covering cleaning, chemical balancing, and equipment checks. Our technicians use advanced diagnostics to prevent issues. Clients receive seasonal opening/closing services and 24/7 emergency support for critical repairs. Maintenance plans are customizable based on pool size and usage.
Shotcrete Application
Our certified applicators use shotcrete for precise pool shell construction. This method allows complex designs while maintaining structural integrity. We incorporate reinforcing steel and waterproofing membranes for longevity. Clients benefit from faster installation times compared to traditional methods.
Pool Financing
We partner with Lyon Financial to offer flexible financing options for pool projects. Plans include fixed-rate loans with terms up to 15 years. The application process is streamlined with quick approval decisions. Clients receive transparent cost breakdowns and guidance on selecting features within budget.
Questions
What types of pools does SSG Pools specialize in?
We specialize in gunite pool construction and renovation for residential and commercial properties. We do not build vinyl liner or fiberglass pools.
Do you offer pool maintenance services?
Yes, we provide comprehensive maintenance programs including cleaning, chemical balancing, and equipment servicing for both residential and commercial clients.
What areas do you serve?
We serve all of New England, including Massachusetts, New Hampshire, Rhode Island, Maine, and Vermont.
Can I finance my pool project?
Yes, we offer financing options through our partnership with Lyon Financial, including fixed-rate loans for residential and commercial projects.
What warranties do you provide?
We offer a transferable lifetime warranty on the gunite shell of every new pool we build.
How long does pool construction take?
Most residential projects take 8-12 weeks, depending on size and complexity. Commercial projects vary based on scope and site conditions.
Videos
Reviews (4)
Eric Hoffmann
Nov 21, 2021 Report
Lousy experience first initial pool install went great for 20 years came back to remodel finish came out blotchy uneven. Put on wrong devices on wrong ports. Broke into backyard, returns calls on blocked number, charged twice for same devices. Had hydrostatic drain installed failed on me after 2 months. Original drain never failed. Worker said the spring is a week or spring in that particular valve than this press when they put in a second time. I had to pay for water twice. Charge credit card without telling me!
Scott Chapman
Aug 29, 2021 Report
Best place I've worked at my entire life. The owners, the long term staff they are all respectful caring and knowledgeable about the pool business and how to treat the people that work for them
If you have it coming they will absolutely work with you. Amazing work they know what they're doing for sure.
A+++
Kelly Williams
Aug 16, 2021 Report
I would be happy to send the details of my two page letter to the owner about the terrible customer service and lack of communication to anyone who would like it. Not only that but they have not delivered the $100k product that was promised!
******UPDATE! If SSG was so concerned about me as a customer it seems to me like someone would have contacted me to resolve our issues as today is Wednesday and I sent the email Saturday. Typical.
Joseph Kennerson
Jul 06, 2021 Report
Professional company and incredible quality. SSG installed a pool and we received top-quality service from start to finish. Kevin Ransom was great to work with during the on-boarding process and with the design. Every single crew that came over to the property was on-time, professional, and did the job right. Never one complaint. I really enjoyed how SSG employs all of its departments (vs. outsourcing). You can tell they have a strong culture as most employees have been with the company for many years. Not the cheapest, but well worth the value.