Business Details
14 Years
experience
Award-Winning Interior Design & Brand Strategy Solutions
Kerrie Kelly Design Lab has been at the forefront of interior design and brand strategy for over three decades, blending California-inspired aesthetics with functional innovation. As a nationally recognized design authority and CEO, Kerrie leads with a commitment to approachable luxury, creating award-winning residential and commercial spaces that resonate with both homeowners and industry professionals. Our strategic collaborations with top manufacturers like Cosentino, JennAir, and Sherwin-Williams have redefined how brands connect with the design community, driving measurable impact through authentic partnerships. Recognized as the 2024 ASID Designer of Distinction and serving as 2025 Vice Chair of the NKBA, we combine deep industry expertise with trend forecasting to position brands at the forefront of design evolution. Our work has been featured in Forbes, The Wall Street Journal, and USA Today, reflecting our dedication to making great design accessible and impactful.With a focus on human-centered spaces, we bridge the gap between brand storytelling and tangible experiences, whether through immersive showrooms, trade show exhibits, or residential projects. Our team leverages decades of experience to deliver design-forward innovations that align with market needs while maintaining a commitment to transparency and excellence. From trend analysis to product development, we provide actionable insights that shape industry strategies and foster long-term brand equity. Our approach emphasizes collaboration, ensuring every partnership reflects shared values and a vision for meaningful design transformation. This combination of creativity, credibility, and industry leadership has established Kerrie Kelly Design Lab as a trusted authority in the design-build space.
Services
Interior Design
Brand Strategy
Trend Forecasting
Product Development
Market Research
Showroom Design
Trade Show Exhibits
Design Consulting
Collaborative Partnerships
Residential Projects
Details
- Year established: 2012
Highlights and features
- We offer 30+ years of expertise in residential and commercial interior design.
- Our strategic brand partnerships have shaped industry trends for leading manufacturers.
- Award-winning approach combines California-inspired aesthetics with functional innovation.
- Recognized as 2024 ASID Designer of Distinction and NKBA leadership member.
- Proven track record of transforming brands into household names within the design community.
Associations and certifications
- ASID Designer of Distinction
- NKBA Vice Chair
What people say
Industry expertise
Strategic vision
Impactful collaborations
Market relevance
Creative leadership
Services
Interior Design
Kerrie Kelly Design Lab creates award-winning residential and commercial interiors that blend elevated aesthetics with functional innovation. Our California-inspired approach focuses on human-centered spaces that reflect both client needs and brand identities. With over 30 years of experience, we deliver approachable luxury through meticulous attention to detail and material selection.
Brand Strategy
We develop strategic collaborations between design brands and the architecture community through experiential activations and market research. Our approach positions products at the forefront of industry trends while creating authentic relationships that extend beyond traditional sponsorships to build long-term brand equity.
Trend Forecasting
Our annual design forecasts analyze emerging patterns in materials, colors, and spatial concepts to help brands anticipate market needs. This service combines industry research with creative vision to guide product development and marketing strategies for leading manufacturers in the design sector.
Product Development
We collaborate with manufacturers to create innovative product lines that merge form and function, such as the Feeney LaserCut Collection. Our process integrates market insights with design expertise to develop solutions that resonate with both professionals and homeowners across residential and commercial applications.
Showroom Design
Our showroom concepts transform brand narratives into immersive environments that showcase products within real-life contexts. These spaces, featured at events like KBIS and IBS, create memorable experiences that demonstrate product applications while reinforcing brand identity through thoughtful spatial planning.
People
Kerrie Kelly
CEO & Creative Director
With over 30 years in interior design, Kerrie is a nationally recognized authority and 2024 ASID Designer of Distinction. She leads strategic brand collaborations while maintaining her role as NKBA Vice Chair, shaping industry trends through innovative design solutions and market research initiatives.
Questions
What services does Kerrie Kelly Studio offer?
We provide interior design, brand strategy, trend forecasting, product development, and showroom design services for residential and commercial clients.
How does Kerrie collaborate with design brands?
We develop strategic partnerships through experiential activations, market research, and creative direction that position products at the forefront of industry trends.
What areas do you serve?
While based in California, our brand collaborations and design projects extend nationally through partnerships with leading manufacturers.
How long has Kerrie Kelly been in the design industry?
Kerrie has over 30 years of experience shaping the design community through award-winning interiors and strategic brand partnerships since 2012.
What makes Kerrie Kelly Studio unique?
Our combination of design expertise, trend forecasting, and industry leadership creates authentic brand collaborations that drive innovation and market relevance.
Videos
Reviews (4)
Taylor Toledo
Oct 15, 2017
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KKDL is a full service interior design and product development firm in Northern California. It's an amazing place to work with wonderful + talented designers, media mavens, and product development professionals. I highly recommend their services for any of your design needs!
Matt B.
Apr 09, 2017
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LOVE Kerrie and her amazing team. We purchased a custom carpet runner for our home in Roseville. Kerrie's team came to our house, measured, allowed us time in her lab to pick the perfect material for the runner and finished the job with her team installing the runner. Looks great. Highly recommend. Thanks Kerrie!
Ken J.
Nov 11, 2014
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My wife and were looking for an interior designer to assist us in redecorating our home. So I came across Kerrie Kelley Design Lab on Houzz.com, and the rest is history. Kerrie and one of her other interior designers, Katie, came to our home they both interview us to discuss what we wanted in our home. A few weeks later, they presented a design plan, which included furniture, paint colors, lighting fixtures, and area rugs. After we had remodeled our kitchen and replaced our floors, they had delivered and installed our furniture. And I must say, the furniture, area rugs, and the lighting fixtures
Katherine G.
Jun 06, 2014
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I have had a fabulous experience with Kerrie Kelly and her team. A friend recommended their services when I needed help decorating three rooms in our new home. Kerrie and Lori came to my home, took a lot of photos, and discussed my ideas and tastes. They also encouraged me to use Houzz and Pinterest to show them some of my likes and dislikes. After a couple weeks I got a "road map" for those rooms, and they helped me select furniture, paint colors, rugs, window treatments, and paint colors. I don't know what I would have done without them. Each step of the way they have really
