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Business Details
50+ Years
experience
Your Trusted Furniture & Flooring Experts in Rochester, IN
Clay's Flooring & Furniture has been serving Indiana communities since 1963, providing comprehensive home improvement solutions from our family-owned business. Our expertise spans flooring, furniture, cabinetry, countertops, and interior design services, delivered through two convenient showrooms in Rochester and Westfield. We maintain rigorous quality standards by carefully curating American-made products that meet our exacting criteria. Our experienced team of designers, sales professionals, and installers - many with decades of tenure - ensures seamless project execution from consultation to completion.

We offer flexible shopping options including in-store visits and at-home sample deliveries, supported by 24/7 online access to our product catalog. Our commitment to exceptional customer service remains unchanged since our founding in Mr. Clay's basement, combining personalized attention with professional expertise to create spaces that reflect each client's unique needs and style.
Services
Flooring Installation Furniture Sales Cabinet Design Countertop Installation Window Treatments Design Services Carpet Sales Hardwood Flooring Luxury Vinyl Area Rugs
Details
  • Year established: 1963
Highlights and features
  • We've served Indiana communities since 1963 with proven expertise
  • Our team includes experienced designers and professional installers
  • We maintain strict quality standards for all curated products
  • We offer both showroom and at-home consultation options
  • Our family-owned business provides personalized customer service
What people say
Knowledgeable staff Quality installations Extensive selection Professional service Great showroom
Services
Flooring Installation
Professional installation of various flooring types including carpet, hardwood, and luxury vinyl. Our experienced technicians ensure precise measurements and proper techniques for lasting results. We handle both residential and commercial projects with attention to detail and client satisfaction.
Furniture Sales
Comprehensive selection of quality furniture for living rooms, bedrooms, and dining areas. Our showroom features multiple brands and styles to suit different tastes and budgets. Knowledgeable staff assist with space planning and product selection to meet individual needs.
Cabinet Design
Custom cabinet design and installation services for kitchens and bathrooms. We offer various materials, finishes, and configurations to optimize storage and aesthetics. Our designers help clients visualize layouts before implementation.
Countertop Installation
Installation of durable countertops including natural stone, laminate, and solid surface materials. Our team ensures proper fitting and sealing for functional, long-lasting surfaces. We provide options that balance aesthetics with practical considerations.
Design Services
Personalized interior design consultations for complete room transformations. Our designers combine color theory, space planning, and product knowledge to create cohesive environments. We assist with material selections and project coordination from concept to completion.
Questions
What types of flooring do you offer?
We carry carpet, hardwood, luxury vinyl, tile, natural stone, and area rugs from top manufacturers like Fabrica and Masland.
Do you provide installation services?
Yes, we offer professional installation for all flooring types with experienced technicians who have worked with us for years.
Are your products American-made?
We prioritize American-made products and carefully select manufacturers that meet our quality standards for durability and craftsmanship.
Can I see products in my home before purchasing?
Yes, we offer free sample shipping and virtual room visualization tools to help you preview products in your space.
What are your showroom hours?
Our Rochester showroom is open Monday-Friday 9am-5:30pm, Saturday 9am-3pm, and closed Sundays. Westfield requires appointments.
Do you offer design consultations?
Yes, our experienced designers provide personalized consultations to help plan your space and coordinate material selections.
Reviews (3)
Tracey Ruckman
Jul 03, 2019 Report
Quality product line, furniture, decor, window treatments, flooring and countertops. Great customer service, fun design help
Melanie Marocco
Jul 01, 2019 Report
Great personnalized attention. Took time to explain. I would recommend clay's flooring. They have great selection of furniture . Check them out.
Brenda Garza
May 23, 2017 Report
Excellent customer service and detailed work. I would definitely recommend Clay's and I will be using them again in the future!